Cloud Milk
A creamy white with effortless warmth and light.
Cloud Milk is a soft, creamy white that fills a room with gentle light. The color carries a delicate warmth that keeps it from feeling stark, creating a white that feels calm, luminous, and quietly comforting.
Its tone sits between fresh white and pale cream, allowing walls to reflect light beautifully while maintaining a subtle softness. In bright natural daylight Cloud Milk appears airy and clean, while softer evening light reveals its creamy undertones, giving the color a warm, welcoming presence.
This balance makes Cloud Milk especially suited for interiors that emphasize texture and natural materials. It pairs effortlessly with warm woods, woven linens, natural stone, and soft neutral fabrics, allowing the surrounding elements of a room to feel layered and relaxed.
The result is a white that feels light and inviting, a color that brightens a space while maintaining an understated warmth and ease.
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WHY YOU’LL LOVE IT
Effortless Elegance: A soft, refined matte finish that diffuses light beautifully and adds instant sophistication to any room.
Quiet Luxury, Clean Living: Virtually odorless and low-VOC, crafted for calm, breathable interiors.
Everyday Endurance: Hydrophobic, easy-clean technology keeps walls looking freshly painted — even in high-traffic areas.
Healthier Home: Built-in biocidal protection resists mold and mildew, preserving the integrity of your space.
Made for Design Lovers: Rich pigments, smooth application, and subtle depth — the kind of finish that makes your home feel intentional.
The Craftsmanship
Premium Interior Matte Finish
Every Jax & Hue color is formulated using high-quality, water-based acrylic technology with a soft, velvety matte finish that elevates every interior surface — from plaster and brickwork to wallboard and cement render. Designed for the modern home, it’s virtually odorless, low-VOC, and biocidally protected for long-term freshness.
Engineered for durability, our paint offers broad-spectrum microbial resistance, hydrophobic technology for easy cleaning, and an exceptionally smooth application. The result is a breathable, luxurious finish that stands the test of time, perfect for homes, hotels, and commercial interiors alike.
Important Information
Type: Premium Water-Based Acrylic Emulsion (Matte Finish)
VOC Content: Less than 50 g/L (Low-VOC / Odorless)
Coverage: 454–531 sq. ft per gallon per coat (120–140 sq.ft per liter)
Recommended Coats: 1–2
Dry Time: 2–3 hours between coats
Application Method: Roller (recommended)
Thinning: Up to 30–40% with clean water *Not required
Cleaning: Wash all tools and equipment with water after use
Maximum Dilution: 40% for best stain-repellent properties
Do Not Store: Diluted paint for more than 1 day
Surface Preparation:
- New Surfaces: Ensure surfaces are clean, dry, and free from salts.
- Previously Painted Surfaces: Remove loose or flaking material with sandpaper, dust off, repair any surfaces as required.
This product can expose you to chemicals including lead, which is known to the State of California to cause cancer and birth defects or other reproductive harm. For more information go to www.P65Warnings.ca.gov.
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Order a 100ml Tester
Cloud Milk Color Tester
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Cloud Milk